D2D Publishes Paper on State Lotteries

The Prize-Linked Savings team has recently published “A Winning Proposition: Creating Economic Opportunities Through the State Lottery” which explores the idea of harnessing state lotteries to offer prize-linked savings products.  

This paper discusses the opportunity for a state government backed savings product offered through the lottery channel, making the case for the role of government in savings, the potential of the lottery channel for offering such a product, the impact of a lottery-based savings ticket on consumers, and how such a product could be offered to consumers through the lottery channel. Prize-linked savings lottery tickets will still provide the fun that consumers crave while simultaneously increasing the financial security of players, what a winning proposition!

To learn more about prize-linked savings, sign up for the PLS Connection.


February 12, 2013