Save To Win: North Carolina 2013

Commonwealth
Categories: GamificationPrize-Linked Savings

Save to Win launched in North Carolina in 2013. The first year results from North Carolina show an impressive 1,859 accounts opened with $2MM in collective total savings. This brief contains key highlights and findings from the program year, including: 1) The average year-end balance of the accounts was $1,260; 2) 75% of participants showed at least one indication of financial vulnerability; 3) 52% of participants were first time users.